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Smt. Deena Mehta –Founder and Managing Director, ACMIIL deenas-world


Chartered Accountant, Masters in Management Studies (Finance), and Fellow Member of Securities and Investment Institute London.

About Smt. Deena Mehta

The promoter of Asit C. Mehta Group of companies, Smt. Deena Mehta is on the Board of Reliance Asset Reconstruction Company Ltd., Reliance Home Finance Ltd, Reliance Commercial Finance Ltd, and Gandhar Oil Refinery (India) Limited as an Independent Director.

Key Achievements

Smt. Deena Mehta was the former President of Bombay Stock Exchange and has the honour of being the first woman Director on Board of BSE as well as being the first woman President.

She is also a former director of National Payments Corporation of India (NPCI).

She was the promoter director of Central Depository Services Ltd as well as South Asian Federation of exchanges, the association of stock exchanges of SAARC countries.

She has been an invitee to International Securities Regulators Organization and a member of the Index Committee and Advisory Committee on mutual funds of stock exchange, Mumbai.

Member of SEBI committees such as Review of Eligibility (CORE) norms of SEBI, Derivative Committee, Delisting Committee, Ethics Committee, and Investor Education.


  • Invitee to 5th IOSCO Technical Committee Conference 2009, Basel, Switzerland.
  • 2008 – Member of the Committee on Review of Eligibility (CORE) norms of SEBI.
  • 2007 – Member of Derivative Committee of SEBI.
  • March 2007-Member of Securities and Investment Institute (SII) Regional committee in India.
  • 2006 – Member Core Committee of Federation of Commodity Exchanges of India
  • August 18th, 2005: Public Nominee on the Board of Director of The Bombay Commodity Exchange Ltd.
  • Member Code of Ethics Committee of SEBI.
  • During the year 2004: Member Of Code of Ethics Committee of the Stock Exchange Mumbai.
  • During the year 2001: First Woman President of The Stock Exchange Mumbai.
  • During the year 2005: Member of MAPIN Committee of SEBI.
  • During the year 2001 to 2006: Director on Board of Bank Of India (BOI) Share Holding Limited the Clearing Corporation of Stock Exchange Mumbai.
  • During the year 2002: Member Investor Education Committee of SEBI.
  • During the year 1997 to 2001: Since Founder Director of Central Depository Services of India- a depository set up by several nationalized banks and the Stock Exchange Mumbai.
  • During the year 2000-2001: Founder Executive Committee Member of South Asian Federation of Exchanges (SAFE), a federation of Stock Exchanges in SAARC region.
  • Core team member to implement huge Technology projects such as computerization of BSE trading system (BOLT), Settlement systems and Bad delivery resolution cell, Networking system through VSATS, MTNL Lease lines and Ethernet backbone. Computerization of BOI Clearing House operations. Business specs for Depository and Derivatives Trading.
  • During the year 2004-2006 Co-Chairperson of Indian Merchants Chamber Ladies Wing Committee on Finance and Banking.
  • 30th May, 2008 – Public nominee on the Board of Director of Cotton Association of India.

Advisory Council Member in following colleges:

  • January, 2005: Government Law College – Securities Law Course.
  • 2005: NM Institute of Management Studies – Entrepreneur Course.
  • March, 2005: Institute of Technology and Management (ITM), Kharghar – Advisory Council Member.
  • 2004: Institute of Company Secretaries – Syllabus Committee for capital market course.
  • 2005: St. Francis Institute of Management & Research – Advisory Council.
  • Since 1st January 1998 – Managing Director Asit C Mehta Investment Interrmediates Ltd (ACMIIL).
  • Following are some of the key distinguishing factors of ACMIIL:
    • ACMIIL is first to achieve the ISO quality certification for business processes from SGS.
    • The company has a pan India presence with the largest private VSAT network in the broking industry.
    • The company is servicing over 100,000 direct customers on this network.
    • The company prides in holding a large number of training programmes throughout the country by using the DW Technology.
    • These programmes are interactive in nature and about 25000 investors attend the same simultaneously.
    • The company has entered into a strategic tie-up with Bank of India to provide a seamless trading platform to bank depositors for trading in stocks.
  • Since 23rd May, 1991 – Director Asit C Mehta Commodity Services Pvt Ltd.
  • Since 25th March, 1991 – Director of Asit C. Mehta Financial Services Ltd.
  • Since 8th April, 1998 – Director Asit C Mehta Forex Pvt Ltd.
  • Since 28th December, 2005 – Director of Asit C Mehta Comdex Services, DMCC.



Index Future: Sebi extends market trading hours

Markets regulator Sebi allowed exchanges to extend the trading time in equity derivatives contracts by more than eight hours till almost midnight from October 1. Currently, trading is allowed from 9.15 am till 3.30 pm. The move comes in the backdrop of market regulator's efforts to enable integration of stocks and commodities trading on a single exchange.

Mrs Deena Mehta- What makes the first woman President of the BSE succeed

The dynamic and very inspiring Deena Mehta speaks to us about the importance of being self aware, how she leverages her team role strengths and manages her weaknesses to effectively contribute to her team.

Extended trading hrs to create execution issue: Deena Mehta

In an interview with CNBC-TV18, Deena Mehta of Asit C Mehta Investments, spoke about implementation hurdles arising out of the new time table of the exchanges.

Trading Hour extension: Is corporate governance an issue?

In an interview with CNBC-TV18, ENC Palaniappan, President of Amni, Jim Shapiro, Head of Marketing at Bombay Stock Exchange (BSE) and Deena Mehta, Managing Director of Asit C Mehta, spoke about the extension in trading hours.

Extended trading hours to create execution issue: Deena Mehta

In an interview with CNBC-TV18, Deena Mehta of Asit C Mehta Investments, spoke about implementation hurdles arising out of the new time table of the exchanges.

Physical settlement not enough to reduce volatility: IGIDR

Securities and Exchange Board of India (SEBI) announced that stock exchanges could now provide cash and physical settlement of stock options. ^M ^M As per the norms, stock exchanges can provide physical settlement for Future and Options (F&O).

Investor's memory too short to affect market: Deena Mehta

Deena Mehta feels that Indian citizens are very casual when it comes to abiding by the law. People have a very short-term memory and such scandals are quickly forgotten so stocks and the market at large would not be affected. Acceptance of a problem is bigger than the problem itself, she rues.


  • Awarded for outstanding contribution in the field of Banking and Financial services by Ladies Wing, Indian Merchant Chamber.
  • First Woman in Indian Stock Markets to enter the Trading Ring of The Stock Exchange, Mumbai.
  • Visiting faculty on stock markets at leading capital markets institutes and universities such as UTI Institute of capital markets, Indian Institute of Management, Ahmedabad and several colleges affiliated to various universities across the country.
  • Contributed articles in leading newspapers on topics relating to stock markets.
  • Conducted over 1000 Investor Education Programs across length and breadth of the country for educating investors about risks and returns associated with investing in stock markets in the last decade
  • First Woman to be elected on the Board of Stock Exchange, Mumbai in the 125 years of the exchange’s existence.
  • Honoured by Cosmos Bank for outstanding contribution in the field of finance in December, 2005.
  • Awarded as Outstanding Young Indian in Business Category by Indian Jaycees in 1998.
  • Member of various SEBI Committees related to secondary stock markets since inception of SEBI in 1992 till date.

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Fees and other financial terms and conditions for investing in stock baskets:

  • The client agrees to pay the fees calculated in the manner and on the rates as provided in the Schedule I.
  • The Basket profits or returns would include any dividends, benefits received out of corporate actions.
  • All the costs, fees, charges as per schedule I and expenses of whatsoever nature incurred by us in connection with the acquisition, holding, sale and transfer, in respect of the dematerialized state charges of the Depository Participant, in respect of Securities shall be paid by the Client.
  • A new separate DP account is required for all investors for the basket investments.
  • For new and existing clients, the Demat account will be used only for equity basket and Investor is free to open separate Demat account for self managed investment.
  • During the course of investment, we will invest as close as possible to the basket amount. Some small surplus to be left due to rounding off that amount will be managed /invest/return to the investor as suitable.
  • The stocks in the basket will be as per the discretion of the ACMIIL. These stocks would be reviewed from time to time and the rebalancing, (if any), of the stocks in the basket would be at the discretion of ACMIIL.
  • You are free to exit basket wise or exit from all basket at any point of time. You are not allowed to selectively exit from any stock or add any stock to the basket.
  • In case of a bank mandate, we will need 20% more mandate of the basket amount as the stock price will fluctuate time to time. The amount taken from bank would be actual value of Basket.
  • The Client agrees that in the event of a dispute, the Claims, if any, by the Client cannot exceed the fees paid by the Client for the year for advisory services in Rupee terms.
  • The client agrees that in case of any dispute, the claim and/or disputes will be referred to arbitration as per the Rules, Bye-laws and Regulations of the Stock Exchange where the trade is executed and the circulars/notices issued there under as may be in force from time to time.
  • As a SEBI registered stock broker, we are permitted to act as an adviser. This product is part of our advisory activity.
  • As a SEBI registered stock broker, we are permitted to act as an adviser. This product is part of our advisory activity.

Schedule I

Fees Structure
Nature of FeesFees
Basket FeesINR 300 per basket + GST (Charged upfront)
Advisory Fees (Second year onwards)2% p.a+ GST (Charged upfront on Basket Value)
Approx Transaction Charges0.13%
Note: In Basket fees and Management Fees, GST will be recovered at the applicable rate.
Transaction charges includes Brokerage, STT, Stock Exchange charges, Stamp duty, SEBI Charges & GST

Fees Structure Example:

Suppose Client A has bought 1 basket for 36 months so he will pay INR 300 per basket as Basket fees for 36 months and from 13th month onwards he will pay Advisory fees for 1st basket as one year ends for the basket. So, after completion of one year the client A has to pay the Basket fees (13th month fresh basket) as well advisory fees (1st basket upfront Advisory fees for second year).

Transaction Charges Includes
STT (Central Govt)0.1% on Transaction Value
Transaction Charges (Stock Exchange)0.0034% on Transaction Value
Stamp Duty & SEBI Charges0.011% on Transaction Value
GST18% on Transaction Charges.
  • I have understood that Investment in securities market is subject to market risk, read all the related documents carefully before investing. Past performance is not indicative of future performance and future results. The recommendations made by ACMIIL could be those that are based on its own research or on the advice of a SEBI registered Investment Adviser.
  • I have understood the equity basket fees terms and other financial conditions and the clarifications required by me. I understand that the investment in Equity basket is subject to risk associated with equity investments. I have understood the investment process and other aspects of the product.
  • I hereby agree to participate.

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